How We Are Able To Offer Free Photo Storage

Do you know the saying, that there is no such thing as a free lunch. Right? Maybe you also heard that “if it’s free, it means you are the product”?

Some Facts About Cloud Photo Storage

It’s cheap! Yes, cloud space is almost as cheap as space-space. The cost of cloud space is very, very low, so just the administrative burden of selling small quantities of cloud space would really not be worth it. That is why you, as a consumer, can expect to receive free cloud photo storage.

Some users may want to use much more space and they will be happy (presumably) to pay for large amounts of space. It’s still so cheap, that the low cost they pay, help finance all the freeloaders.

The Few That Pay For the Many

You may wonder why you have to pay for others. Enter the economies of scale. It really doesn’t work like that. As a cloud storage provider, you have to scale up or it’s not worth it. The more customers, free or otherwise, the more scale, the cheaper the space and the paying customers will contribute that much more profit.

It may seem a little confusing now, trying to put yourself in the shoes of a photo backup service like Myra Cloud. But think of it like this – our main cost is the software application, maintaining it, keeping it scalable, stable and secure. This is a cost that is pretty much fixed, whether we have 100 or 100,000 users. That is the cost we really need to cover. The space itself is not the main cost, but it is the commodity that people buy, so that’s why we have to price the space, even though that’s not where the cost is.

It is the same as many other types of business, just a little more abstract. Let’s take a concrete example. A restaurant.

They have to tables, plates, a kitchen and location to put it all in. Sure, the food itself costs something as well, but there are many other costs involved.

The difference is that in a restaurant, the servers want to be paid, whereas the servers in cloud storage work day and night, 7 days a week, for less than $100 per month.

Add-On Services

Myra Cloud allows both free and premium users to order photo books. You may not be interested in that, but it is an add-on service that helps to keep the photo storage free for you. Some people may choose to take advantage of our high quality, competitively priced photo books and they, again, help pay for the rest.


A totally free photo backup service with 100 GB free space. Enough for about 10,000 photos in Full HD

No! With Myra Cloud you always maintain the original resolution that the photo was shot in. We automatically make smaller versions as well so you can more easily and quickly browse your photos.

The expensive part is the infrastructure to handle global scale and that is already done. Space is in itself not very expensive and we hope of course some people upgrade to Premium or order the occasional photo book.

For starters, the you get 50 times more free space in Myra Cloud than in Dropbox and if you need more, that’s cheaper too. Also, if you don’t want the whole world to see your private family pictures, then Dropbox might not be a good choice, as it’s scattered with “Share” buttons that no one is really sure how exactly works.

Facebook will decrease your photo quality to a level where it is unusable for print. Myra Cloud will not decrease your photo quality at all and you will maintain the original quality that the photo was shot in!

Good question. Google has a good offering with Google Photos, but if you are interested in storing full resolution photos at low cost, then Myra Cloud is the clear winner. You get 5 times more free space and when you run out, Myra Cloud is still about 3 times cheaper.

Another reason you might prefer Myra Cloud is that Google Photos is just so feature heavy that it is very slow and seems no longer to be about your photos. Myra Cloud is focused on giving a FAST browsing experience, even on low end laptops.

Not today, but very soon. Videos are not the main focus of Myra Cloud, but we will definitely support uploading videos, playing them back and downloading them again.

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